ABOUT US
With such a strong focus on HR, it’s no wonder we’re all about people. Our talented team of employees and specialist freelancers are ready to help however we can.
Kay Phelps, Founder and Director
Hi, I’m Kay.
I’ve been in the wonderful world of HR for 30 years. I’m a lifelong learner, often by throwing myself in the deep end, continually learning from others, especially in this dynamic and fast moving sector.
I cut my teeth in some excellent PR agencies and sectors but realised that the one thing I never wanted to do was run a big agency where I didn’t have contact or gain insights from the very clients I so liked during the pitch and onboarding stages.
PR in HR is personal to me. I love the relationships we have with our clients, we are trusted, we are partners, we are advisors and confidants. We laugh together. We grumble together. We roll our sleeves up.
We help journalists so they get the insights they need. We pack a powerful punch, achieving far beyond what is imagined of us.
We don’t want a lot of clients. We want the right ones, the ones we know we can help, where they stay for years because of the return on investment, excellence, and joy.
I will forever keep PR in HR small (and perfectly formed) because I personally want to work with each of our clients, alongside the talented PR in HR team.
My expansive career in comms means that I have the vision to create strategy and messaging that gets to the heart of client, media and audience needs. My story started with a milkman…
If you want a discovery chat, contact me personally and we’ll talk it through.
Dinara Omarova, PR Specialist
Dinara Omarova is a PR genius. Prior to PRinHR, she worked at BMW Group, Southampton Airport, and Comic Con as well as spending two years delivering 330+ pieces of coverage at a mobile shopping start-up.
She has her eyes on the tech, HR, and cyber spaces, working with the media and clients to secure top-tier opportunities in various publications.
Outside of work, she's big into gym, cars and first-person shoot-em-ups. She lives in Hampshire with her husband, furry Yorkie baby and pet PS5.
Charlotte Hanson, B2B & Nationals PR Specialist
Charlotte has worked in business to business and corporate communications for over 30 years, shining a spotlight on executives and brands such as Microsoft, Regus, Pentax Cameras, EMI Digital and Sony.
She works with global multinational corporations, and as well, helps start-ups and smaller businesses find their voice and tell their stories.
Annie Makoff-Clark, Content Specialist
Annie Makoff-Clark is our content genius. She is an NCTJ-trained journalist specialising in HR, business and finance. She joined PRinHR in 2011, bringing journalistic insight into her role.
As a freelance journalist, Annie’s work has appeared in titles such as People Management, Personnel Today, HR Magazine and Post Online. Annie has been the interim news editor of The Positive and editor of specialist education title SEN magazine. Annie currently writes for AAT’S membership publications, Accounting Technician and 20, alongside CMI Insight and GenCFO and online magazine D&I Leaders.
Annie provides editorial support to PRinHR clients: creating news releases, thought leadership pieces and blog content.
Francesca Cash, Marketing
Francesca looks after all things marketing for PRinHR.
She has spent the last 11 years working in B2B and B2C marketing, focusing on product sales, IT and PR.
When she’s not chasing her two young children around, you’ll find her walking her pet Sprollie-dog Harry along the Cornish coastline or warming her cockles by the fire in her local pub.
Want to join the team? Check out our latest vacancies.
Our story starts with a milkman…
Kay Phelps explains how her client-led approach to PR began - literally, with a milkman…
My first PR role, as a junior in a PR agency, was largely one of stuffing press releases into envelopes.
Our agency picked up a large local dairy as a new client. As a junior I was given a secondhand brief from an account director. But I wanted to understand more, to get stuck in. So I got up gobsmackingly early, in the dark, to go on a milk round. I don't remember my milkman's name, although he must’ve thought I was utterly mad.
I do remember some important things though - he was hard working and devoted to his customers – as they seemed to be to him. I learned that customer loyalty led to extra sales, which made a big difference to his monthly takings. His persona, I’m sure, helped the dairy’s brand too.
Today? I’m still on my metaphorical milk round. I love to spend time with my clients (in their places of work when possible). It helps me understand more, empathise with the issues, become a part of the team - and their successes. I am trusted to understand challenges, markets, products and services as well as the situations that play out to make a business rocket.
True business insight is core to getting the results we achieve.
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