Getting into the nationals - freelance journalist and copywriter, Nick Martindale shares his experiance

Photo by Lukas Blazek on Unsplash

Recorded On: Tuesday 27th June 2023 @ 14.00 BST

HR brands and HR marketers - this webinar is for you if you want great insider insights into both owned and earned content from a master at both.

Nick Martindale is a freelance journalist, editor and copywriter. We've worked with Nick for years and loved catching up with him and picking his brain on the best strategies for content build.

• We explored how HR journalism has changed over the years and the difference between owned and earned media.

• We delved into the world of copywriting and how brands can better work with writers to effectively communicate with their audience.

• We also talked about the difference between pitching for the HR niche and national publications.

• As well as the do’s and don’t of creating an impactful pitch.

Nick has been a freelance journalist since 2006 and has gained a wealth of experience having written for numerous regional and national publications and websites.

He specialises in business journalism and is currently the editor of inTuition, The Society of Education and Training (SET) quarterly magazine.

This webinar will last c30 minutes.

You might also be interested in this: The HR media landscape is ever-changing, making it difficult for HR brands to keep up. We’ve analysed over 1500 articles in 9 key HR publications over three months to show the workplace issues that journalists are talking about and have compiled everything into a report.

Guest Presenter

Nick Martindale is a highly experienced freelance journalist, editor and copywriter. He has freelanced since 2006, contributing to a wide range of national and trade publications, with a strong emphasis on workplace issues. He's edited various magazines on behalf of membership organisations, including the award-winning Federation of Small Businesses'.

Our Presenters

Kay Phelps, Founder & Director, PR in HR - 25 years in the PR/HR niche and an expert in getting brands in front of HR decision-makers.

Dinara Omarova, Senior Consultant, has her eyes on tech, HR and cyber spaces to secure top tier coverage.